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General Motors
Dealer Conference

We organized and facilitated this auto industry giant’s five day National Dealer Conference in beautiful Scottsdale, Arizona. A truly massive undertaking, the event put our logistics and event planning skills to the test playing host to 2,200 delegates with a need for air travel, hotel and ground arrangements, bilingual registration and guest services, and separate spousal programs. Myriad executed the week long meeting across two host hotel locations, four meeting venues ranging from the Scottsdale Plaza Resort to the Firebird Speedway, and a lavishly outfitted 70,000 square foot air-conditioned tent complete with flooring, a fabric ceiling, and chandeliers. The entire event was capped off with an off-site dinner at the iconic Reatta Pass for the entire group and an $80,000 pyrotechnic display replete with a 75’ GM logo. Talk about setting the world on fire.

340 King Street East, Toronto, ON M5A 1K8 Canada
T: (416) 703-8701 • 1 877-MYRIAD