Ingenuity™
Get personal.
Customer Intelligence Management
(CIM) is one of the most talked about and least implemented
strategies today. But a solid CIM program can convert
prospects into customers, increase revenues, and build
brand loyalty.
MYRIAD Ingenuity™ is the final
conversion mechanism in our Closed Loop Marketing
approach. And at its core is CIM. How does it work?
We integrate traditional marketing tactics with new
technology. Together, customer relationships can be
tracked, managed, and inspired until conversion.
Specifically, our CIM software engine
makes it possible to create relevant, targeted offers.
Right at the precise moment in the decision cycle
your prospect is most likely to buy. Then the cycle
begins again - nurturing the relationship, adding
value, and boosting profits.
With MYRIAD Ingenuity™ we can:
- consolidate sales, product and customer
data
- integrate telemarketing and Sales force initiatives
- provide functions for advanced analysis
such as dynamic multi-dimensional grading and static
ranking
- create a workflow navigator to develop
automatic marketing, reporting and analysis processes
- use a workflow planning system to plan and execute
campaigns
- provide a single view of all customer
activity, including personalized customer profiles
- offer a powerful query tool, instantly
addressing ROI mandates
MYRIAD Ingenuity™. It's not just
business. It's personal.
For
more information contact us today.
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